IIFL has been at the forefront of creating financial awareness among people from all walks of life. We have been generating quality content for over 15 years and have conducted numerous financial literacy workshops to educate the masses through various mediums.
Adding another feather to our objective of creating financial awareness, we have collaborated with Zee Business for the launch of a 26-episode televised series – Dhan ki Baat - your complete guide to understanding and managing your finances.
Dhan ki Baat makes its TV debut on September 30, 2017 at 1:30 PM. The first episode featuring our Chairman Mr. Nirmal Jain will be re-telecast for our viewers on October 2, 2017 at 10 PM. This episode will have Mr. Nirmal Jain address pertinent issues such why financial planning is an absolute must for each individual. He will shed light on why it makes more sense to invest wisely keeping in mind one’s financial goals, long-term and short-term, and risk profile.
Dhan ki Baat will come to you every Monday at 10 PM for the next 25 weeks. During these weeks, we cover exhaustively topics such as Mutual funds, stock market investing basics, understanding the difference between trading, investing and speculation and IPO investing. Later on, our experts would discuss topics such as margin funding/ LAS, commodity and currency trading, technical analysis for beginners, Future and Options/ Derivatives trading, SIP for wealth creation, and fixed-income products: Bonds, FDs and NCDs.
IIFL experts will delve into the important sections of insurance and loans and talk about life insurance, health and medical insurance, motor and property insurance as well as personal loans, home loans, loans against property and vehicle loans. In each of the episodes, we will debunk investing myths and will guide you to invest smartly. Our experts will take audience question to put your concerns and worries to rest. We also visit the all-important section on tax saving where our experts will discuss tax saving schemes, real estate investing, gold as a financial investment, and retirement planning. We will end the series with an episode on Succession Planning, explaining how to pass on your wealth to the posterity in a successful manner.
IIFL’s Indiainfoline.com is one of the top financial websites with a monthly viewership of over 2.5 million. We offer a wide variety of information which includes latest news and developments in the financial sector, stock market related news, blogs on personal finance, and columns from industry experts. It offers features such as IIFL View that gives up to date recommendations on more than 500 stocks. It provides real-time result analysis on over 500 stocks with its platform Result Express.
With Indiainfoline.com, the user also gets access insightful daily, weekly and monthly reports – IPO Note, Monthly Investment Report, Rollover Analysis, Weekly Recap, Market Mantra, which are prepared by our team of experts.
IIFL penetrated into the mobile segment with its award-winning IIFL Markets App. The App is the highest rated (4.4) and most downloaded (10 Lakh+ downloads) stock trading app in the country. The app boasts of features such as Market buzz and more than 3000+ market notifications.
The App gives you access to live, in-depth coverage & analysis of companies, financial markets, and economy; it offers trading ideas to buy/sell trading calls for equity, F&O, currency and commodities on the go. Among other features, it facilitates an advance widget which is a next generation widget to track stocks on home screen, and provides additional company information - news, research, key ratios and historical price charts, and a notification centre – one place for all notifications – news, price alert and IIFL Ideas.
'Mutual Funds - A service by IIFL' is a mobile application that allows one to buy/sell and track mutual fund investments, anytime, anywhere. With a rating of 4.00, IIFL MF App boasts of over 1,00,000 downloads and has 600 plus active users per day. One can become a guest user to get a flavour of the App and subsequently open an Account through PAN or Aadhaar completely paperless.
With the easy-to-access App, you can access performance details of mutual fund schemes, latest industry news and expert advice from fund managers. The App also offers real time customer support through live Chat and FAQs on basic queries
IIFL forayed into the field of promoting financial literacy among the masses with FLAME (Financial Literacy Agenda for Mass Empowerment) with the objective of making them an integral part of India’s growth story. IIFL also launched an educational initiative, the MoneyVersity App, which provides superior information and insights on various financial instruments available in the market. An individual can learn to invest in stock market and mutual funds through interesting real life examples on the App.